YOUTH PLANNING CENTER

Case Studies

Sports

2002 Major world sports event

Client: Event organizing comittee/Major advertising agency

Date: 1998~2002


Handling domestic and foreign media operation for approximately 4000 media for one of the world’s largest sports events held in Asia for the first time.

Handling media at the events preliminary draw, invites to the press conferences, and assisting licensing and obtaining exposure for official event goods and other services were provided.

Service taking place

Inviting journalists from our extensive sports media list, obtaining coverage for the official event shops located in over 10 cities, cooperating with organizing committee to assist interviews from media around the world and also creating a multilingual environment as well as educating/training interpreting volunteers .